Important terms of keywords

Important terms of keyword

Keyword helps the users and search engine to identify what your search engine is about.

What is keyword?

Keyword is a idea that define what is your content is about. They are the words searcher's enter into search engine, also called "search quires". 

What is long tail keyword?

A long tail keyword phrase that contains at least three words. They are more specific & often less competitive than generic keywords terms.

What is keyword density?

Keyword or phrase appears on web page compared to the total numbers of words on the page. simply means how many times you have repeated your Keyword . 

It can be use to determine whether a web page is relevant to a specific keyword or keyword phrase.

Example : In hundred words you have repeated a keyword only once it means the density is only 1%.

What is keyword prominence?

keyword prominence refers to how prominent your keyword are within key element of your web page. (Where to place your keyword)

What is keyword proximity?

Keyword proximity refers to distance between the search term's individual keywords.

Example :   Keyword is iPhone cases 

* Close proximity : Our company provide some of the best iPhone cases in America.

* Far proximity    : We provide some of the best phone cases in America, for manufactures such as iPhone, Android & more..

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